Ensure SCOs are compliant with the OpenRTB SCO specification
With detailed reason codes, work with sell-side partners to remove malformed SCOs from bid stream
Ensure buy-side partners receive a valid SCO, preventing rejection of the bid request
Cross-check SCO with publishers' ads.txt and app-ads.txt files to authenticate seller authorization.
Check each node of the SCO against the associated sellers.json files, and ensure adjacent nodes are authorized partners
Use detailed reason codes to build simple workflows to identify and resolve publisher and seller relationship concerns
Validation & Verification checks supported for all types of traffic - web, mobile and CTV
Validation & Verification intelligence covers complex business relationships that are inherent in ad tech, finding difficult-to-resolve sellers.json and ads.txt declarations
Perform these checks with a high-performance, low-latency response time that allows for bid-request time check